Tag: customer support

The Importance of Customer Loyalty and Retention

Picture this scenario, a scenario we all find ourselves in on a fairly regular basis: You’re a customer shopping numerous options until you choose the company that provides the product you want.  More times than not, you do your due diligence and vette out the best from the less...

Reducing Customer Effort

What is customer effort?  To me, customer effort is the measure of how difficult it is for customers to obtain the information they need in order to be successful with a company or a specific product.  Have you ever done business with a company that does not value customer...