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Why Relationships & Culture are Essential for a Successful Growing Practice
Posted On April 27, 2017
When patients or individuals think of a medical practice’s success factors, few realize that like any other workplace, effective medical practices also need a strong culture and developed relationships between employees.
Medical practices don’t just work efficiently with some great doctors and well-trained staff. Practice culture and relationships have major impact on management in medical practices, including the clinical decision making process for many physicians. As a result, the combination of team players, relationships and culture creates a medical practice’s level characteristics and influences the delivery of quality service and cost effective care. Therefore it is essential to determine who these key players are in a medical practice setting. So how would you do that? It starts with several key factors:
Get the right people on your team Begin with hiring the right practice manager, administrator, supervisor and other assisting personnel in your practice group. This is crucial, and it’s also necessary to use this mindset when hiring your practice’s providers, lawyers, accountants and even medical billing staff. Instead of just looking at education, skill sets or qualifications, these individuals need to be a good fit and contribute to the team in other aspects besides task-related items. With strong, established management staff and the right people running a practice, providers will be able to focus their energy on taking care of patients and don’t have to worry about their management staff being able to take care of their practice.
Ultimately, medical professionals would like to be taken out of the picture and providers need a team looking at their bottom line. If a doctor micromanages and gets involved in billing and practice management, they will get away from what is running their practice on daily basis, which is their patients. They would rather have stakeholders / partners whom they can trust and do a good job.
Honesty and Trust Just like how providers need staff they can trust to have a strong practice, many providers and practice management specialists agree that relationships built on honesty and trust between providers, nurses, medical assistants, receptionists, and everyone who they work with in that practice group, yields a successful growing medical practice. This, along with quality service provided by providers is invaluable to the future of a practice.
Hard work, availability and giving back to the community Unquestionably working in medical practices is a tough job. Office hours are long and most practices are still working in old-fashioned ways that must coincide with being available 24/7 to their patients. To achieve this, they need to be available at nights, in the mornings, and even have no breaks on the weekends. On top of this, they need to be available in the medical community and network socially. Those who get into the business of medicine should be in the industry to help others, not just have a career in medicine for the title. Consequently, remembering the values of giving back to the community and keeping community in mind is just as important as working hard
Charla produces product content as part of the Customer Success team at drchrono. She has been working in healthcare and technology since 2006 with a focus on medical sciences and healthcare management. Charla holds a B.S. in Medical Sciences and Masters in Science Management from University of Technology Sydney (UTS).