PRESS | MM&M | Apple Watch Changes the Health Wearables Game

“After months of speculation and hype, the Apple Watch has finally arrived.

What are some first impressions? How does it compare with other watches, bands and wearables? How will it impact the digital health landscape? (By the way, if you are reading this review for information on how to deliver your one-way banner ads brand messages via Apple Watch, you’re already missing the point.)”

The rest of the article can be read on Medical Marketing & Media. 

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